Nowadays craze is growing on the i-phones that too the latest released i-phone by Tata which is creating a craze among the i-phone fans and also making them go mad about it. At present people of all age groups from 10 -60 are all having i-phones in their pocket. many people use it for different purposes some use it for just communication, some as a music player. i-phone also has a wide and varied range of applications. Apple was the first to introduce i-phones in the market which was then followed by all others. So i think that the next generation will demand for even more advanced i-phones with enhanced features.